colour palette


Progressive adults and elders in College Ward.


The theme of this election branding for Emilie Coyle’s campaign involved clean colours with a contemporary edge. The conceptualization of this election branding comprised of typesetting stationery items (such as brochures, postcards, lawn signs, advertisement banners, business cards, and much more). Motion graphic videos were also incorporated to target her demographic on social media, which specifically includes students and young adults.

Shirts on people People wearing shirts #Emilie4College

Over the course of the summer and fall 2018, I had the pleasure to see my work displayed throughout the College Ward in Ottawa, and gained experience in designing for print, social media, and web for a corporate environment.

Coyle signs small Coyle signs

Page layout was also an essential part of this election branding. Legibility, hierarchy, colours and fonts were carefully chosen and executed to create printed pieces at the highest quality.

Brochure layout

Brochure cover
Brochure inside

Door hanger layout

Door hanger front
Door hanger back
Print accessories
Emilie Coyle and myself holding her lawn sign
Emilie and I at the Science and Technology Museum for her campaign launch!

Promo video